About Danielle Lehrer - CEO, GoShout

Danielle Lehrer is a technology entrepreneur and CEO of GoShout Pty Ltd, which she founded in May 2007. She has more than 15 years of marketing, strategic planning and product development experience, most recently in the development of emerging mobile technology R&D and product management

Her first mobile applications company MobiData Group was listed on the Australian Stock Exchange in December 2004 and her second, Mtomic Pty Ltd (creator of the DASSX Digital Assets Exchange) is currently being acquired by an ASX-listed company.

Becoming a popular speaker at industry and corporate events, Danielle’s recent engagements include guest speaker at APEC on “Building Sustainable E-Futures for Women in the Digital Economy”, University of NSW Expert Panel on “Entrepreneurship and Pitching to Investors” and the Slattery IT/Museum of Sydney’s “World Wide Web of Women” panel.

Danielle is an active equity trader, loves a good archaeological thriller and her favourite time of day is early morning which she spends walking harbour-side with husband Alun and dogs Grettel & Mr Ping.

About GoShout Pty Ltd

Go Shout is a social Web 2.0 application that lets people publish and promote their own petitions or polls on important social issues or issues that affect their daily lives - from the local or frivolous to the global and profound... And then lets their supporters submit verifiable signatures or votes via Premium SMS.

Go Shout’s live Counter Widget embeds on the blogs, social networking pages and online game avatars of both the petition authors and their supporters. The live Campaign Counter ticks over with every vote or signature received, alerting and encouraging like-minded people to add their support.

Go Shout’s compelling product design capitalises on:

  1. The popularity of user-generated content;
  2. The SMS voting phenomenon;
  3. Growing social awareness of BIG issues;
  4. ... And gives Generation Y something worth voting for: their lifestyles, loved-ones & world they live in.

About M’tomic Pty Ltd

For centuries people have collected and traded rare objects and memorabilia. And now, M’tomic combines wireless mobile and internet technology to create the worlds first Authenticated DIGITAL ASSETS EXCHANGE. The DASSX is like an online stock exchange where people can buy, sell and trade all things digital — from collectible ringtones and “virtual game chattels” to digitized memorabilia, rare images and limited edition video clips.

“The ability to own something truly rare, unusual or sought-after - especially in the digital era - plays to our urges to socialise, compete and show off”, says Danielle Lehrer.

Available via any internet-connected device, the DASSX targets digital consumers, from mobile owners seeking true personalisation, to collectors, gamers, bargain hunters, treasure hunters and traders!

About Mobi Ltd

After losing my mobile phone (and all my contacts) in ‘98 and experiencing first hand a gap in the market for mobile data security, I began designing 2 & 3G wireless applications for secure storage and remote access to both personal and business information:

Mobi POD with Active ID™ — auto wirelessly backs up all data stored to your phone - including contacts, calendar, wallet, pics, music, documents etc - to a private secure webpod where it can be accessed via the net or a friend’s mobile (and uploaded to a new handset) should your mobile be lost, damaged or stolen. Active ID™ ensures your contacts are always current by auto updating them as contacts change their details.

Mobi CHAT — Mobichat is a free mobile messaging service that offers complete interoperability between fixed IM (such as Laptop and PC based) and mobile IM users. MSN Messenger, Yahoo Messenger and AIM are all accessible via MobiChat.

Mobi Ltd listed on the ASX in December 2004.

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